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Starbucks Unusual Options Activity For January 12

Jan 12, 2026

Deep-pocketed investors have adopted a bullish approach towards Starbucks (NASDAQ:SBUX), and it’s something market players shouldn’t ignore. Our tracking of public options records at Benzinga unveiled this significant move today. The identity of these investors remains unknown, but such a substantial move in SBUX usually suggests something big is about to happen.

We gleaned this information from our observations today when Benzinga’s options scanner highlighted 14 extraordinary options activities for Starbucks. This level of activity is out of the ordinary.

The general mood among these heavyweight investors is divided, with 64% leaning bullish and 28% bearish. Among these notable options, 5 are puts, totaling $195,185, and 9 are calls, amounting to $469,785.

Predicted Price Range

Taking into account the Volume and Open Interest on these contracts, it appears that whales have been targeting a price range from $55.0 to $115.0 for Starbucks over the last 3 months.

Volume & Open Interest Trends

Assessing the volume and open interest is a strategic step in options trading. These metrics shed light on the liquidity and investor interest in Starbucks’s options at specified strike prices. The forthcoming data visualizes the fluctuation in volume and open interest for both calls and puts, linked to Starbucks’s substantial trades, within a strike price spectrum from $55.0 to $115.0 over the preceding 30 days.

Starbucks Option Activity Analysis: Last 30 Days

Options Call Chart

Largest Options Trades Observed:

Symbol PUT/CALL Trade Type Sentiment Exp. Date Ask Bid Price Strike Price Total Trade Price Open Interest Volume
SBUX CALL SWEEP BULLISH 12/18/26 $16.8 $16.75 $16.8 $80.00 $127.6K 2.7K 77
SBUX CALL SWEEP BULLISH 01/15/27 $17.55 $17.55 $17.55 $80.00 $91.2K 3.4K 202
SBUX CALL SWEEP BULLISH 01/15/27 $17.25 $17.0 $17.25 $80.00 $70.7K 3.4K 400
SBUX PUT SWEEP BEARISH 09/18/26 $5.4 $5.2 $5.4 $80.00 $56.1K 3.1K 183
SBUX PUT TRADE BULLISH 01/16/26 $16.9 $13.8 $14.9 $105.00 $44.7K 158 30

About Starbucks

Starbucks stands out as the world’s biggest and most recognizable coffee brand, powered by ultracustomizable beverages in-store and a sweeping footprint of nearly 41,000 cafes in over 80 countries. About 52% are company-operated, with the balance run by licensees. The company operates roasteries and sells across its North America (74% of revenue as of the end of fiscal 2025), international (21%), and channel development (5%) segments. The brand collects revenue from company-operated stores, licensee royalties, equipment and product sales, retail ready-to-drink beverages, and packaged coffee.

Current Position of Starbucks

  • Trading volume stands at 4,437,920, with SBUX’s price down by -0.83%, positioned at $88.14.
  • RSI indicators show the stock to be may be approaching overbought.
  • Earnings announcement expected in 15 days.

What Analysts Are Saying About Starbucks

2 market experts have recently issued ratings for this stock, with a consensus target price of $98.0.

  • An analyst from Barclays has decided to maintain their Overweight rating on Starbucks, which currently sits at a price target of $110.
  • Consistent in their evaluation, an analyst from Mizuho keeps a Neutral rating on Starbucks with a target price of $86.

Options trading presents higher risks and potential rewards. Astute traders manage these risks by continually educating themselves, adapting their strategies, monitoring multiple indicators, and keeping a close eye on market movements.